Eric Portelance

Digital Strategist by day, co-host of Attention Surplus by night.
I blog about technology, photography, marketing, ideas, and creativity.
Follow me on: Twitter, LinkedIn, Flickr, 500px.

5.19.2009

Before asking “How can my org. use (social media tool)”. First question you should ask is WHY you want to use it, and WHAT you want from it.